As we age, our skin naturally loses its firmness and elasticity, especially around the jawline, neck, and chest.
But with Avon’s Anew Platinum Collection, you don’t have to settle for sagging skin. These luxurious, high-performance products are designed to lift, firm, and sculpt your skin, helping to restore a youthful, contoured look. Infused with innovative ingredients like peptides, niacinamide, and panthenol, this collection targets the visible signs of aging while providing essential hydration and protection. Ready to redefine your skincare routine and reclaim radiant, lifted skin? Let’s explore each of these powerful products and discover how they can help you achieve a more youthful appearance.
Anew Platinum Day Cream Broad Spectrum SPF 25: Lift and Protect Your Skin
Start your day with the Anew Platinum Day Cream, a multi-tasking moisturizer that helps to lift and sculpt your skin while providing broad-spectrum SPF 25 protection.
This day cream is formulated with Avon’s exclusive Paxillium Technology and Radiescent Microspheres, which work together to redefine sagging skin, restore radiance, and counteract dullness. Plus, its lightweight, oil-free formula is hypoallergenic, making it perfect for all skin types, including sensitive skin.
Why You’ll Love It:
- Recontours the look of sagging skin for a more defined jawline.
- Helps restore the youthful appearance of your skin with daily use.
- SPF 25 provides protection from harmful UVA/UVB rays.
- Hypoallergenic, vegan, and free from harsh chemicals like parabens, sulfates, and petroleum.
How to Use It:
In the morning, after cleansing and applying your eye cream, smooth the Anew Platinum Day Cream over your face. Be sure to apply evenly before sun exposure, and reapply as needed throughout the day to maintain sun protection. Save big and get the Anew Platinum Gift Set.
Anew Platinum Firm and Sculpt Cream for Neck and Chest: Target Wrinkles and Sagging Skin
The neck and chest are often overlooked in skincare routines, but they’re two of the most vulnerable areas for showing signs of aging. The Anew Platinum Firm and Sculpt Cream is specifically formulated to address these concerns with its patent-pending Peptide Lifting Complex. This rich yet non-greasy cream visibly smooths, tightens, and firms the delicate skin of your neck and chest, helping to reduce the appearance of wrinkles and sagging.
Why You’ll Love It:
- Designed to recontour sagging skin and minimize the appearance of wrinkles on the neck and chest.
- Peptide Lifting Complex works to restore a more youthful look and feel.
- Non-greasy, vegan, and free from alcohol, parabens, and other harmful ingredients.
How to Use It:
Apply the cream every night after cleansing. Massage it gently into your neck and chest using upward strokes to promote lifting and firming.
Anew Platinum Age-Delay Serum: Fight Collagen Breakdown and Boost Hydration
Take your anti-aging routine to the next level with the Anew Platinum Age-Delay Serum. This potent serum is packed with a blend of powerful ingredients like niacinamide, panthenol, and collagen-stimulating peptides to help lift and firm sagging skin. It also works to improve hydration and elasticity, while smoothing the appearance of fine lines and wrinkles. The lightweight, non-greasy formula absorbs quickly, making it a perfect step before applying your moisturizer.
Why You’ll Love It:
- Peptides help fight against collagen breakdown to visibly firm skin and promote a lifted look.
- Niacinamide supports your skin’s moisture barrier, reducing fine lines and enhancing texture.
- Panthenol improves skin elasticity and hydration for a smoother, more youthful appearance.
How to Use It:
Apply the Age-Delay Serum both in the morning and at night, after cleansing and before moisturizing. Massage the serum into your skin using gentle, upward motions for optimal results.
Anew Platinum Sculpting Sleep Mask: Wake Up to Lifted, Nourished Skin
Want to wake up with skin that looks visibly plumped, lifted, and nourished? The Anew Platinum Sculpting Sleep Mask is the perfect addition to your evening skincare routine. This overnight mask is infused with skin-contouring ingredients like tetra-peptide, panthenol, niacinamide, and squalane, which work together while you sleep to improve skin texture, hydration, and resilience. The result is a smoother, firmer complexion by morning.
Why You’ll Love It:
- Tetra-peptides and squalane help restore skin’s volume and firmness overnight.
- Panthenol and niacinamide smooth and hydrate skin, improving texture and radiance.
- The non-greasy, lightweight formula absorbs easily and works its magic while you sleep.
How to Use It:
After completing your evening skincare routine, apply 1 pump of the Sculpting Sleep Mask to your face and another pump to your neck and chest. Massage the product gently into your skin and let it work overnight. You’ll wake up with visibly plumper and more radiant skin.
Anew Platinum Night Cream: Reclaim Youthful Contours While You Sleep
The Anew Platinum Night Cream is the ultimate anti-aging powerhouse that goes to work while you rest. Formulated with Avon’s patented Paxillium Technology, this luxurious cream boosts your skin’s natural production of paxillin—a protein essential for skin cell regeneration. As a result, your skin looks fuller, smoother, and more defined. The cream envelops your skin in plush moisture, targeting the jawline, cheeks, and overall facial contours to visibly reduce wrinkles, firm sagging skin, and brighten your complexion.
Why You’ll Love It:
- Noticeably reduces wrinkles and skin discoloration.
- Firms, lifts, and smooths skin for a contoured, sculpted appearance.
- Hypoallergenic, non-comedogenic, and dermatologist-tested, making it ideal for sensitive skin.
How to Use:
Smooth the cream over a cleansed face every night, focusing on the jawline, cheeks, and other areas of concern. If you have sensitive skin, you may experience a tingling sensation, so apply sparingly or wait a few minutes after cleansing before use.
Anew Platinum Eye & Lip Cream: Define and Refresh Delicate Areas
The eyes and lips are often the first areas to show signs of aging, but Avon’s Anew Platinum Eye & Lip Cream is designed specifically to target these delicate areas. Using the same Paxillium Technology found in the night cream, this formula helps boost the natural production of paxillin around your eyes and lips to firm, plump, and redefine these areas. The dual-tip applicator—featuring a cooling rounded tip for the eyes and a flat tip for the lips—ensures a precise, soothing application.
Why You’ll Love It:
- Smooths and firms skin around the eyes and lips for a more youthful, defined appearance.
- Helps fill in deep vertical lines around the mouth in just three days.
- Dermatologist, ophthalmologist, and allergy-tested, making it safe for sensitive skin.
How to Use:
Apply the cream morning and evening using the dual-tip applicator—use the rounded tip for the eye area and the flat tip for the lips. Gently smooth the cream in, and allow it to absorb fully before applying any other products.
Lift, Firm, and Sculpt Your Skin with the Anew Platinum Collection
The Anew Platinum Collection is designed to help you redefine your skincare routine by targeting the visible signs of aging, including sagging skin, wrinkles, and loss of radiance. From the lifting and protective benefits of the Anew Platinum Day Cream to the targeted firming power of the Firm and Sculpt Cream for Neck and Chest, these products are formulated to deliver real, noticeable results. Plus, with the Age-Delay Serum and Sculpting Sleep Mask, you can enhance your skincare routine with powerful ingredients that work around the clock to improve the texture and appearance of your skin.
Whether you’re looking to contour your jawline, smooth wrinkles, or wake up to rejuvenated skin, the Anew Platinum Collection has you covered. Experience the power of these advanced formulas and unlock your skin’s potential for a youthful, radiant glow. Ready to lift, firm, and sculpt your skin? Start your journey today with Avon’s Anew Platinum Collection!
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